Department for Education 'Every Lesson Shapes a Life'

A new brand identity and a nationwide campaign which raised the status of the teaching profession and encouraged thousands to get into teaching.

These films were created as part of the ‘Every Lesson Shapes a Life’ campaign. From nationwide street casting, we found six people to share real stories of the lessons their teachers taught them. I selected the stories, directed the talent and art directed the illustration which was done by Naomi Geenery.